Is Cupshe Legit? A 100% Candid Review Worth Reading

Status: Review Complete

Let’s address the main question. Is cupshe.com (the beachwear-focused clothing shop) a legit website? The quick answer is yes, they are legitimate. I received my clothing order and successfully returned everything for a refund. Now the biggest question is, would I shop here again?

In this honest and detailed review, I will share my purchase and return experience, my thoughts on their clothing, brand information/research, and my final verdict/recommendation. Keep reading for more!

Table of Contents

About Cupshe

Is Cupshe ethical?

Though not all of their clothing is made from 100% sustainable materials, they appear to follow some ethical/sustainable practices. According to their Cupshe Cares page, they allegedly utilize biodegradable packaging, implement recycling programs, maintain safe and humane working conditions within their factories, use digital textile printing, and have launched their Recycled Fabric Collection in (as of April 2023).

Here is a list of sustainability-related organizations/certifications they claim to be partnered with and/or have. For the ones I can confirm, I have linked to evidence.

  • The Business Social Compliance Initiative (BSCI)
  • Global Recycled Standard (GRS)

Check out this article, 13 Easy Ways To Know If A Brand Is Fast Fashion by Panaprium, for tell-tale signs of a fast fashion company.

Where is Cupshe located?

According to customer support, their business address (headquarters) is located in Los Angeles, California (United States). They also claim that the company was founded in the United States, but according to the Page Transparency tab of their Facebook page, their business page is run by managers located in China.

Additionally, according to customer support, they have offices in the United States, Canada, Britain, Australia, and China.

Where does Cupshe ship from?

According to my tracking information, my order was originally shipped from China. I received my order from a distribution center in New Jersey (United States).

In the United States, they have two warehouses – one is in New Jersey and the other is in California.

Where do Cupshe’s clothes come from?

All of the items in my order were made in China.

More Shop Details

cupshe website circa 2015
Screenshot of cupshe.com circa 2015 (the oldest version of the site I could find)

Business Details

  • According to their Facebook page, their legal business name is CUPSHE, LLC.

Statements & Press Details

  • They been mentioned by popular magazines and platforms including Bustle, Oprah Daily, Weekly US, Elle, etc. (Click to view linked articles)
  • According to their Cupshe Cares page, 100% of the profits from their Breast Cancer Action collection are donated to their non-profit partners.

Policy & Program Details

  • They have the Sunchasers Club loyalty program where you can earn, redeem, and spend points.
  • Shipping:
    • They offer free shipping over $59.
  • Returns:
    • They allow returns within 30 days of delivery.
    • They provide a prepaid return label for a cost starting at $7.99 for 1-2 items. This increases the more items you return.
    • Non-returnable items include beach blankets, swimming rings, sunglasses, jewelry, hair accessories, panties, lingerie, shapewear, pasties, and items marked as Flash Sale, Final Sale, or Special Sale.

Product Details

  • They carry standard and plus sizes from XS to 3XL.
  • They sell their items wholesale, and sell/list their products on Amazon. Check out Cupshe’s Amazon Storefront!

Domain Details

  • The website cupshe.com was registered in February 2015.

Cupshe Review and Order Details

I ordered the below items on 9/17/2023 to my address in North Carolina (United States). I paid a total of $120.96 to cupshe (service@cupshe.com) via PayPal. The charge appears on my credit card statement as *CUHG6N”. View Order Confirmation 

1) Release Happiness Lace-Back Top & Hipster Bikini Set

Brand Label: Cupshe

Color/Size/Cost: Navy / M / $24.99

Country: Made in China

Material:

  • Main- 80% Nylon / 20% Spandex
  • Lining- 100% Polyester
cupshe bikini comparison

Expectation: It is exactly what I was expecting in terms of overall appearance.

Quality: In my opinion, the quality is decent. See my Quality Comparison & Rating Chart to know my current quality-rating standards.

Fit: I ordered based on the size guide provided, and it fits well. View my Body Measurements for size reference.

Keep or Return: I would keep this Cupshe swimsuit.

I love that the entire swimsuit is double-layered. A lot of these cheap swimsuits either do not have an inner lining or are only partially lined.

2) Italian Voyage Wrap-Front Plunge Cutout One-Piece Swimsuit

Brand Label: Cupshe

Color/Size/Cost: Dark Navy / M / $29.99

Country: Made in China

Material:

  • Main- 80% Nylon / 20% Spandex
  • Lining- 100% Polyester
cupshe monokini comparison

Expectation: It is exactly what I was expecting in terms of overall appearance.

Quality: In my opinion, the quality is okay. See my Quality Comparison & Rating Chart to know my current quality-rating standards.

Fit: I ordered based on the size guide provided, and it fits pretty well (it runs slightly short). View my Body Measurements for size reference.

Keep or Return: I would keep this Cupshe swimsuit!

I love the built-in shaped cups. I think these tend to look and fit better than removable pads. Also, I usually have issues with the overall length of one-pieces being too short, and while this does run a little short, it still fits and looks cute. Additionally, the entire swimsuit also has an inner lining, so that is a huge green flag for me!

3) Ditsy Floral-Print V-Neck Ruffled Mini Dress

Brand Label: Cupshe

Color/Size/Cost: Apricot / M / $37.99

Country: Made in China

Material: 100% Polyester

cupshe floral dress comparison

Expectation: It is exactly what I was expecting in terms of overall appearance.

Quality: In my opinion, the quality is mediocre. See my Quality Comparison & Rating Chart to know my current quality-rating standards.

Fit: I ordered based on the size guide provided, and it fits about one size too big. View my Body Measurements for size reference.

Keep or Return: I would return this Cupshe dress.

Even if it did fit me perfectly, I am bothered by how cheap the zipper looks and feels. That is the first thing I noticed when I pulled it out of the bag. Not only is the zipper cheap, but the overall dress’s material feels light and flimsy (not exactly in a good-quality kind of way). I overall think this Cupshe dress is overpriced.

4) Knotted Sash Mini Dress

Brand Label: Cupshe

Color/Size/Cost: Olive / M / $27.99

Country: Made in China

Material: 95% Polyester / 5% Spandex

cupshe green dress comparison

Expectation: It is what I was expecting, for the most part, in terms of overall appearance. The texture looks a little bit different in person.

Quality: In my opinion, the quality is mediocre. See my Quality Comparison & Rating Chart to know my current quality-rating standards.

Fit: I ordered based on the size guide provided, and it fits well. View my Body Measurements for size reference.

Keep or Return: I would return this Cupshe dress.

The most important thing to mention is that the hem is crooked. Unfortunately, this results in the back being SHORTER than the front. Due to this issue, it looks wacky from the side and I feel like I could expose myself accidentally if I were to squat down. I acknowledge that sometimes these issues occur in production, and this could just be a flaw in this specific garment. Regardless of this flaw, I am not a fan of the material. It has a cheap fuzzy texture with these vertical sewing lines that I think would better suit a curtain than a dress.

Shipment Info

I received four items in one package at my address in North Carolina (United States). The package originated from China, and I received it from a distribution center in the United States. I was provided a tracking number through EC-Firstclass.

Package Shipped From: 1175 Florence Columbus Rd. A1, Bordentown, NJ 08505 (United States)

Shipping Timeline:

  • I placed my order on Sun, September 17th
  • My order shipped on Sun, September 17th
  • I received my package on Sat, September 23rd

Total time of 6 days

Their shipping policy states up to 8 business days (including processing time) for standard U.S. shipping.

Return & Refund Info

I completed a request for a return through their return portal on September 24th. My request was approved shortly after, and I was provided with the return address via email. I mailed the package on September 28th via USPS and paid a total of $7.02.

Provided Return Addresses (either one):

  • 1175 Florence Columbus Road Unit C (A1-A11), Bordentown, NJ 08505 (United States)
  • 13725 Pipeline Ave, Chino, CA, 91710 (United States)

Return Instructions:

  1. Simply return the product in good condition (not washed or damaged) within 30 days to the address below.
  2. Once you return the product, you must email us a photo of the return package receipt, and the tracking number of the return package.

I received a full refund of $120.96 on September 28th. I received the refund the same day that I mailed the package. – View Refund Receipt

Customer Service Experience

General Responsiveness

My experience was seamless, and I didn’t need to contact their support email for anything (including the return since it was done through their return portal). My return was approved and I was provided with the next steps instantaneously.

Return Details

They provided me with the following return/refund options:

  • 130% store credit + keep the items
  • 70% standard refund + keep the items
  • Standard refund + prepaid return label + $10 return fee deducted from the refund
  • Standard refund + Ship the return yourself

Is Cupshe Legit or a Scam?

Similar Sites & Analysis

Reverse Image Search:

Cupshe appears to be the source of their product images.

I highly recommend doing Reverse Image Searches when shopping online for price and quality checking purposes. You might be surprised at what you find!

Website/Company Search:

Better Business Bureau Alert

“BBB has received multiple reports from consumers that Cupshe is taking orders and processing payments, but not delivering the merchandise. Tracking numbers received are often invalid. In some cases the business delivers poor quality merchandise and does not provide refunds.” Check out Cupshe’s BBB profile for more info.

Do I Recommend This Shop?

Based on my experience, they are a legitimate site. I paid for my items, received them within the estimated time frame, successfully completed a return, and received a full refund.

With that being said, I would shop here again!

Despite the unimpressive quality of their clothing, I would still shop here again for these reasons:

  1. I am impressed with their swimsuits! For the price, the quality is good.
  2. The swimwear fits me better than expected.
  3. The shipping was speedy.
  4. The return process was easy and the alternate refund options were enticing/generous.
  5. They have a collection of sustainable swimwear made of recycled fabrics.

Overall, I am happy with the swimwear in my order. Next time, I would avoid buying their clothing, and stick to their swim collections!

If you want to give this brand a try at a lower risk and more conveniently, check out Cupshe’s Amazon Storefront

To wrap up this post, regardless of my experience, be sure to read as many customer reviews as possible. If you found this post helpful in your search for Cupshe reviews, please consider sharing this with your friends and commenting (via Reddit) below. 

Thank you very much for your support and readership!

Take care,

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Click the ‘View more on Reddit’ or ‘View comments’ button below to go to this review’s discussion page. I encourage you to write a comment or read others’ comments if available!