Is Lulus Legit? Here’s My Shopping Experience

Status: Review Complete

Let’s get straight to the point. Is lulus.com (the California-based formal dress-focused clothing shop) a legit website? The short answer is yes, they are legitimate. I received my clothing order and successfully returned everything for a refund. Now the biggest question is, would I shop here again?

In this honest and detailed review, I will share my purchase and return experience, my thoughts on their clothing, brand information/research, and my final verdict/recommendation. Keep reading for more!

Table of Contents

About Lulus

Is Lulus fast fashion?

Yes, they are. They have an entire subcategory called ‘Trending’, and explicitly state “Our collection is full of the newest trends for spring 2024 at affordable prices”. Keywords like ‘trending’ are giveaways.

Check out this article, 13 Easy Ways To Know If A Brand Is Fast Fashion by Panaprium, for tell-tale signs of a fast fashion company.

Where does Lulus ship from?

My order was shipped to me from a warehouse/distribution center in Pennsylvania (United States).

Where is Lulus clothing made?

All of the dresses in my order were made in China.

More Shop Details

lulus website circa 2006
Screenshot of lulusfashionlounge.com circa 2006 (the oldest version of the site I could find)

Business Details

  • According to their Terms of Service page, their legal business name is Lulu’s Fashion Lounge, LLC.
  • According to their Help page, they are located in the United States. Their business address is 195 Humboldt Ave., Chico, CA 95928.
  • They have a retail location in California (United  States). It is located at 8303 Melrose Avenue Los Angeles, CA 90069.

Policy & Program Details

  • They offer 10% off for military members, healthcare workers, and students.
  • They have their Love loyalty program where you can earn, redeem, and spend points.
  • They offer a bridal concierge service where you get one-on-one assistance from one of their bridal stylists.
  • They offer free standard shipping over $50, and free 3-day shipping over $100.
  • Returns:
    • They allow returns within 30 days of delivery for a fee. If you return within 10 days, the return is free!
    • Final Sale items and gift cards are not returnable.

Product Details

  • They offer standard and plus sizes from XXS to 3X.
  • They sell their items wholesale, and sell/list their products on Amazon. Check out Lulus’s Amazon Storefront!

Domain Details

  • The website lulus.com was registered in September 1995.
  • They also own the domain lulusfashionlounge.com; it redirects to lulus.com.
  • Fun fact, this domain originally belonged to a venue in Canada called Lulu’s Entertainment Concert Club in 1996.

Lulus Review and Order Details

I ordered the below items on 1/8/2024 to my address in North Carolina (United States). I paid a total of $334.64 to Lulus Fashion Lounge, Inc. (sales@lulus.com) via PayPal. The charge appears on my credit card statement as “PAYPAL *LULUSFASHIO”. View Order Confirmation 

1) Love Everlasting White Floral Lace Mermaid Maxi Dress

Brand Label: Lulus

Color/Size/Cost: White / M / $129

Country: Made in China

Material: 

  • Shell- 60% Cotton / 40% Nylon
  • Lining- 100% Polyester
lulus white and nude wedding dress comparison

Expectation: It is what I was expecting, for the most part, in terms of overall appearance. The inner lining shows more than I thought it would.

Quality: In my opinion, the quality is decent, but it is constructed poorly (the inner lining doesn’t line up well behind the lace layer). See my Quality Comparison & Rating Chart to know my current quality-rating standards.

Fit: I ordered based on the size guide provided, and it is the right size but it is not the right fit for my body shape. The top section is half a size too big, the waist fits well, and the hips area is 1-2 sizes too tight. View my Body Measurements for size reference. Please note that I am wearing 3.5 inch/8.9cm heels.

Keep or Return: I would return this Lulus mermaid dress.

Though I like the bust area (the heart-shaped cut and the see-through lace neckline), the fact that I can go braless, and the sturdy-feeling outer lace, I have a few issues with this dress. Firstly, the inner lining feels cheap. It also is unfortunately visible in the slit area (which it should not be). Secondly, the fit is off. The top is a bit loose (some of the lace doesn’t lay flat as a result), and the lower hip area is much too small (it flattens my curves, and makes it a bit uncomfortable to move around). And finally, the lace is a bit sloppy. Some areas aren’t cut properly, some parts aren’t sewn symmetrically, etc. This can be overlooked though since it isn’t immediately noticeable.

Ultimately, this dress is not a great fit for my hourglass/pear-shaped figure.

2) Elegant Confidence Teal Satin Flutter-Sleeve Cutout Maxi Dress

Brand Label: Lulus

Color/Size/Cost: Teal / M / $94

Country: Made in China

Material: 100% Polyester

lulus satin bridesmaid dress comparison

Expectation: It is exactly what I was expecting in terms of overall appearance.

Quality: In my opinion, the quality is decent. See my Quality Comparison & Rating Chart to know my current quality-rating standards.

Fit: I ordered based on the size guide provided, and it fits well. View my Body Measurements for size reference. Please note that I am wearing 3.5 inch/8.9cm heels.

Keep or Return: I would return this Lulus maxi dress.

I LOVE the fit, style, and flowyness of this dress. It is also very soft/comfortable, easy to move around, and generally VERY flattering on my body. Unfortunately, though, it is extremely static-inducing. Whenever I move, the flowy shoulders suction to my arms, and it looks strange and feels irritating. There is also some dimpling in the material, especially noticeable at the end of the two seams on each side of the center back seam. I suspect this could be fixed with a little ironing/steaming, but not sure if these areas are permanently overstretched.

Overall, if it didn’t create SO much static, I would keep it.

3) Dramatic Dynamic Blue Sequin Off-The-Shoulder Maxi Dress

Brand Label: Minuet

Color/Size/Cost: Blue / M / $89

Country: Made in China

Material: 

  • Self- 95% Polyester / 5% Spandex
  • Lining- 100% Polyester
lulus sequin mermaid dress comparison

Expectation: It is what I was expecting, for the most part, in terms of overall appearance. It is a bit darker-colored in person.

Quality: In my opinion, the quality is decent. See my Quality Comparison & Rating Chart to know my current quality-rating standards

Fit: I ordered based on the size guide provided, and it fits well overall, though the upper back is a bit loose (sizing down would be too small). View my Body Measurements for size reference. Please note that I am wearing 3.5 inch/8.9cm heels.

Keep or Return: I would return this Lulus sequin dress.

The dress is beautiful (I love sequins and shiny things), and easy to move around in since the fabric is stretchy, but this dress ultimately is not a comfortable fit. Firstly, it seems to fit everywhere except for the upper back. There is a bit of excess/bunching fabric (going down a size would be too small). Secondly, as expected, the arms are very constricting when you move them. When I raise my arms in front of me, it feels like the sleeves are cutting off my circulation. Thirdly, the sequins feel scratchy. The area where this is the biggest problem is my underarms. If I move my arms without lifting them away from the fabric, it feels like sandpaper rubbing on my skin and giving me a rash.

Overall, this is a beautiful dress perfect for the occasional formal event, but I am not comfortable with how scratchy the sequins feel on my skin.

Shipment Info

I received three items in one package at my address in North Carolina (United States). The package came from a warehouse/distribution center in the United States. I was provided a tracking number through UPS.

Package Shipped From: 2505 Hollo Rd., Easton, PA 18045 (United States)

Shipping Timeline:

  • I placed my order on Mon, January 8th
  • My order shipped on Tues, January 9th
  • I received my package on Fri, January 12th

Total time of 4 days

Their shipping policy states up to 2 days to process the order for standard shipping, but does not provide a shipping time frame.

Return & Refund Info

I requested a return through their return portal on January 17th. My request was approved instantaneously, and I was provided with a free prepaid return label. I mailed the package on January 22nd via UPS.

Provided Return Address: 2505 Hollo Rd., Easton, PA 18045 (United States)

Return Instructions:

  1. Please take your return to any UPS store or drop-off.

I received a full refund of $334.64 on January 26th. I received it four days after I mailed the package. – View Refund Receipt

Customer Service Experience

General Responsiveness

My experience was seamless, and I didn’t need to contact their support email for anything (including the return since it was done through their return portal). My return was approved and I was provided with the next steps instantaneously.

Return Details

They provided me with the following return/refund options:

  • Standard return (using their free prepaid return label)
  • Online Credit/Store Credit including a bonus amount

Is Lulus Legit or a Scam?

Similar Sites & Analysis

Reverse Image Search:

Lulus appears to be the source of their product images.

I highly recommend doing Reverse Image Searches when shopping online for price and quality checking purposes. You might be surprised at what you find!

Website/Company Search:

No suspicious information (such as lawsuits or alerts from the Better Business Bureau) was found.

Do I Recommend This Shop?

Based on my experience, they are a legitimate shop. I paid for my items, received them within the estimated time frame, successfully completed a return, and received a full refund.

With that being said, I would give this shop another try.

Though none of the dresses in my order worked out due to being ill-fitting or made of uncomfortable/less-than-ideal material, I would be willing to try again. The overall quality is decent, the delivery was incredibly fast, and returns are easy and free! There isn’t much to lose in this case if I don’t like the next round of items. I would recommend paying attention to product reviews if there are any, to help prevent any fitting issues.

If you want to give this brand a try at a lower risk and more conveniently, check out Lulus’s Amazon Storefront!

To wrap up this post, regardless of my experience, be sure to read as many customer reviews as possible. If you found this post helpful in your search for Lulus reviews, please consider sharing this with your friends and commenting (via Reddit) below. 

Thank you very much for your support and readership!

Take care,

– Noelle

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Click the ‘View more on Reddit’ or ‘View comments’ button below to go to this review’s discussion page. I encourage you to write a comment or read others’ comments if available!